Avishag Arbel Maternity is a leading maternity clothing brand in Israel launched in 2004 with 6 stores, an online boutique and multi brand stockists worldwide. 

Avishag Arbel Maternity is the ultimate one-stop motherhood experience focusing on stylish & trendy clothes for all purposes and transition periods from Maternity to Nursing, to Leisure.

The Avishag Arbel Maternity line offers a comprehensive range of high quality, comfortable and affordable clothes using luxuriously soft fabrics that are expertly designed to fit and grow with your body. We focus on producing pieces you'll love for all 9 months and long after pregnancy.

You can find here cool maternity jeans that will flatter your body, stunning dresses for every occasion, including our best-selling Baby Shower dresses, wide range of maternity work clothes, maternity overalls, workout maternity clothes for the gym or even for your yoga classes and the cutest graphic tees for photoshoots :)

We are a shop, but first and foremost, we are a community of caring mamas who celebrate motherhood each and every day!